The short verdict
- Florida has the second-largest number of carpenters in the US, and Miami is a fast-growing base for creator and influencer marketing.
- Agencies need sites that look current. Trade businesses need sites that turn visits into calls.
- We have worked with two influencer marketing companies and a carpentry and wood brand.
01Why Florida
Florida had about 47,600 carpenters in 2022, second only to California, according to the Bureau of Labor Statistics. Around them are thousands of woodworking shops, cabinet makers and carpentry businesses. At the same time, Miami has drawn a wave of creators, brands and the agencies that connect them.
The two could not look more different, but their websites fail in similar ways.
02Creator and influencer agencies
- A site that looks like last year. An agency that sells taste on a template everyone recognises.
- Results hidden away. Campaigns and creator rosters that should lead the page, buried below generic copy.
- No motion. A business built on video content, on a site that does not move.
03Carpentry and woodworking businesses
- Work that is not shown. The best proof is a gallery of finished jobs, and many sites have three stock photos instead.
- Forms that fail quietly. Quote requests that never arrive, on sites nobody has tested in months.
- Hard to read on a phone. Many homeowners look for a carpenter on their phone, often while standing in the room that needs work.
04Work we have done
- Influint. A talent management firm that helps creators run their channels as businesses, from brand partnerships to operations.
- Ascent. A YouTube growth company offering coaching, strategy and production support to creators.
- Cambium. A modern market for wood that sources sustainable, domestic lumber for contractors, architects, sawmills and manufacturers.
Ask us about any of these when you get in touch.
“Whether you sell reach or craft, the site’s job is the same: show the work, then make it easy to get in touch.”
05Questions people ask
Do you work with businesses in Miami, Orlando and Tampa?
Yes. We work remotely with teams across Florida and the rest of the US.
Can we add finished jobs or campaigns ourselves?
Yes. Projects go into the Webflow CMS, so adding one is uploading photos and filling in a few fields.
Do you help with local search for a trade business?
We set up the site side properly: titles, service pages, speed and structured data. Your Google Business Profile and reviews matter too, and we can tell you what to do there.
How do we start?
Send us the link. You get the verdict first.
06Other states we work with
- Arizona. Engineering, hardware and defense companies, with work for 28 Gorilla Engineering, 29Tech and Overland AI.
- California. Startups, venture and film studios, with work for Pave, Auxia, Dorm Room Fund and Diagonal Media.
- Georgia. Film, video and production companies, with work for Diagonal Media.
- Massachusetts. Health companies and startups, with work for Counsel Health and IngredientAI.
- New York. Jewellery, health and creative studios, with work for Zbeer, Counsel Health, IngredientAI and Diagonal Media.
- Rhode Island. Jewellery makers and brands, with work for Zbeer.
- Texas. Engineering firms from Houston to Austin, with work for 28 Gorilla Engineering and 29Tech.
